What brought this online fitness coaching business to me
Hillary Meyers is an ISSA-certified trainer in Effingham who coaches clients online, and most of them find her on Instagram and Facebook. She came to us with no website, no domain yet, and a 14-section requirements document asking for two things at once: a public site, and a full coaching business system covering applications, consult booking, recurring payments, signed agreements, health screening and weekly check-ins. Her clients are often starting over, from adults 55 and up to people finishing knee or hip rehab and new moms, so the site had to feel personal and judgment-free on a phone. It also had to collect health information without becoming a place where that information sits.