Rachel Precision

RachelPrecision.com is a dynamic, user-focused website crafted to highlight Rachel Precision’s expertise as a premier precision rifle builder. Led by Randy Rachel, with over 40 years of machining experience, the site showcases custom rifles tailored for competitive shooting and hunting. Featuring a modern, responsive design, it offers seamless navigation, detailed service pages, and a gallery of bespoke rifle builds. The website emphasizes Rachel Precision’s commitment to unmatched accuracy, reliability, and craftsmanship, with testimonials from top PRS and NRL22 competitors. Integrated contact forms and SEO optimization ensure strong client engagement and visibility, solidifying Rachel Precision’s reputation as a trusted name in the shooting community.

Key Features:

1. Custom WordPress Theme: A tailored theme was developed from the ground up, adhering to Scorpion HDD Tooling’s branding guidelines and ensuring a visually appealing and consistent user experience across all pages.
2. WooCommerce Integration: The integration of WooCommerce, a powerful e-commerce plugin, facilitated the creation of an online store where customers can browse, select, and purchase Scorpion HDD Tooling’s products seamlessly.
3. Advanced Custom Fields (ACF): The implementation of ACF allowed for flexible and efficient content management, enabling the client to update product information, descriptions, and other website content without relying on code modifications.
4. Responsive Design: The website adapts fluidly to various screen sizes, ensuring an optimal viewing experience for users accessing the site from desktops, tablets, or mobile devices.
5. Search Engine Optimization (SEO): Best practices for on-page SEO were implemented, including optimized titles, meta descriptions, headings, and content structure, to improve search engine visibility and drive organic traffic.
6. Content Management: The WordPress platform empowers Scorpion HDD Tooling’s team to easily manage and update website content, product listings, and blog posts without requiring advanced technical skills.